Hi-Rez 2022
Objective
Every year, IXLA puts together a senior showcase for all the senior members of the program. The purpose of the event is to showcase a culmination of work allowing each senior to display their individual work. For the graduating class of 2022, the theme that was chosen was Illumination. The purpose of the design was to create a visual branding that would be used for the event as well as marketing.
Scope
Poster design
Accomplishments
Made it to the final round of voting
CONCEPTUALIZATION
The concept that I wanted to work with to represent the 2022 theme, Illumination, was the idea of an aura. Every single individual has an aura of their own, filled with different colors and energies. The idea of using auras to represent the theme would allow me to design as a whole and individually.
MOODBOARD
The mood board consisted of gathering different poster designs that showcase an aura.
DESIGNING
Multiple concepts were presented as well as revisions that were worked through group critiques.
